What Is Small Business Insurance And How Do I Get Started?

Small business health insurance is health insurance coverage for employers with between 1 to 50 employees. Employers sign up for a benefits package for their employees that helps cover medical expenses above what is available through provincial coverage.  Health benefits are a great way to offer better employee benefits packages without the high additional costs.  […]

social media

How to write an engaging caption on social media for your business

“Discomfort is always a necessary part of the process of enlightenment” -Pearl Cleage There are many reasons to spend time writing quality social media posts for your business. Whether you choose to wield your own words, or borrow someone else’s, as in the above quote, a great caption can take your audience to great places, […]

What the Canada-US-Mexico Free Trade Agreement means to you & your business

What the Canada-US-Mexico Free Trade Agreement means to you & your business

Nearly three years in the making, the revamped NAFTA agreement came into effect on Canada Day, July 1, 2020. Our federal government calls it the Canada-United States-Mexico Free Trade Agreement (CUSMA), while U.S. president Donald Trump refers to it as the United States-Mexico-Canada Agreement (USMCA). The lack of agreement on the name of the agreement nicely sums […]

hopkins insurance

Essential Book List: Marketing Advice for Small Business

Digital marketing evolves by the minute, and there’s always something new to learn. Keep your marketing strategies fresh and up-to-date with this list of some of the best marketing books for 2020. Some of these books are straight from the marketing canon and others might be brand new to you. From influencer marketing to content […]

recovering from covid 19

Innovative ways businesses keep going during COVID-19

As the saying goes, when life gives you lemons, make lemonade. Montreal distiller Paul Cirka decided to take his own spin on this old adage when life – or more accurately, his supplier – gave him corn. Instead of turning corn into gin, he made hand sanitizer. Cirka Distilleries is one of many businesses finding […]

Start 2020 with these business tips and lessons

Start a New Decade with These 5 Noteworthy Lessons from Small Business Owners

Entrepreneurs, in particular small business operators and owners, are not strangers to trial and error and misstep. What is important is what we learn and take away to fuel our next move. Here are a few lessons from small business owners to lead us into a new decade! Hiring Key People. Susan Guillory, President of […]